I’m not a chocoholic, if only because I haven’t been trying
hard enough. If I see, remember, deduce, sniff, or otherwise sense that
chocolate is lurking somewhere around the house, its days are numbered.
Unwrapped, defoiled, it’s a goner, soon to become a victim of the Mastermind
mantra “I’ve started so I’ll finish”. However, if I know with certainty that
there is none, it won’t be long before I forget all about chocolate, even when
I see advertisements for it or visit shops selling it. It’s not an addiction; addictions are
different.
An appetite denied may subsequently wither away and be lost,
though not necessarily permanently. It’s the result of a process commonly
called “doing without”. We’re not a society that likes to do without, but in
these strange times of lockdown and imposed denial many appetites – for socialisation,
travel, leisure activities, “retail therapy” – have to be put on hold, and done
without. The desire for safety takes over, at least until boredom demands
relief.
Which raises the whole question of the effects of
coronavirus upon appetite-driven behaviours. Is the enforced isolation the
perfect passion killer, the ideal appetite suppressant? Is our involuntary
requirement to step back from the daily tussle likely to engender new
distastes, new cynicisms, as we realise how unnecessary or even harmful are
some of our routine “normal life” habits and behaviours, personally or
globally? Will new kinds of “functional anorexia” be one eventual outcome of
this outbreak? New disinclinations, more things we are happy to
ignore and to forget about; will they rise to the surface as we learn to be content
with less? To have less stuff, less noise, less angstiness, to adapt in the
longer term to “doing without”; will that be part of the infamous “new normal”?
And if so, will this be beneficial, and
to whom? Or will we just lapse back into the lazy old ways?
Appetite, in a fundamental sense, is crucial to our
well-being and to our development as happy, interesting, creative,
well-balanced personalities – and societies. Too much appetite – whether for
chocolate or anything else – is of course harmful. Similarly, doing without can
be taken too far, leading to an etiolated kind of personality which, from the
outside, looks like a depressed one, although the individual concerned may claim
to be not unhappy. And for personality read nation. The sweetspot of
Goldilocksian just rightness – here as in other situations – can be a tricky
one to identify or adhere to. Meanwhile, a society financially and - in fact
existentially - dependent upon well-developed consumer appetites and upon
learned desires to be constantly busy and bustling, is one very vulnerable to a
crisis such as the one we have at present. As we are discovering.
At its most basic, when as human beings we are starved of
food, water and most acutely – as recently witnessed so devastatingly – oxygen,
we die. In the last few weeks Abraham Maslow’s famous pyramid of needs has been
up-ended for so many unfortunates; rather than striving for self-fulfilment too
many people have been left gasping for air. Rather than reaching for the self-actualising
summit they’ve been struggling to breathe on the baseline of that hypothetical structure
of human needs and satisfactions. Even the Prime Minister, someone who might be perceived as having self-actualised more than
most, has been brought down to the biological bare necessities of life, plunged
down the side of the Maslowian pyramid to its very foundations.
Even without catching it, awareness of what this dreadful
pandemic is doing to our world, and of its sheer awfulness can, any day of the
week, hurl anyone down into the depths of sadness, anger, anxiety and despair,
but then the next day that same individual can be overjoyed from hearing about
the brave activities of those battling to save lives, or rendered ecstatic by
the simple things of life - newly rediscovered - like a clear blue sky, the
warmth of the sun on one’s back, a bunch of flowers, or indeed, chocolate. Forget
algorithms and being “smart”; this is humanity at its most marvellous; this is
what mankind is really all about.
Not that we always need a life or death crisis to determine
the direction of our appetites, positive or negative, although this current catastrophe
may be exacerbating our mood swings more than usually. Even in normal times,
we’re all affected by physical influences and invisible rhythms, whether
biochemical, meteorological, or factors more subtle – not just the “time of the
month” but the time of day, time of the week, time of year, time of our lives. One
doesn’t have to be diagnosed as bipolar to have ups and downs; stress tends to
exaggerate the peaks and the troughs.
The lower one’s mood becomes the lower it is likely to get; the
less appetite there is for the world, less is found to be interesting, fewer
things connect or make much sense or have much meaning. Ultimately, life closes
in and can be very bleak. Conversely, the greater our appetites become, the
greater still they grow. Appetite feeds upon appetite until there aren’t enough
hours in the day, as more and more things are found to be interesting, more
things connect and are perceived as having personal meaning - findings which in
some cases lead to creative insight and activity. Again, this tendency can go
too far, towards the pathological states of mania, schizotypal thought
processes, psychosis, and the death of meaning.
Let us keep hopeful, that in our enforced seclusion, in our prolonged
period of having to do without, we haven’t lost our appetites permanently - the
useful and healthy ones anyway. With the eventual release of the pause button,
with availability returned to us, we can anticipate that they will return,
hungrier than ever.
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